Beginner-friendly guide to learning digital marketing step-by-step. Discover top free articles, SEO basics, social media tips, and earn a Google certification — perfect to learn digital marketing

Step 1: Understand What is Digital Marketing (Overview)

Goal: Know the definition, types, and why it’s important to learn digital marketing

• Read:
  🔹 HubSpot: What is Digital Marketing?
  🔹 Neil Patel: Digital Marketing Made Simple

✅ After reading:

• You should learn digital marketing types: SEO, content, email, social media, paid ads.

Step 2: Learn the Fundamentals of digital marketing (Deeper Knowledge)

Goal: Study each area in more detail.

• SEO (Search Engine Optimization):
  🔹 Moz: Beginner’s Guide to SEO
  ➔ SEO is how websites rank on Google. Super important!
• Content Marketing:
  🔹 Content Marketing Basics from HubSpot
  ➔ Learn how blogs, videos, and posts attract customers.
• Email Marketing:
  🔹 Mailchimp: Email Marketing Field Guide
  ➔ How businesses send emails to promote their brand.
• Social Media Marketing:
  🔹 Hootsuite Blog: Social Media Marketing 101
  ➔ How brands use Instagram, Facebook, TikTok to grow.

✅ After reading:

• You understand what each marketing channel does and why it’s used.

Step 3: Practice With Free Courses

Goal: Apply what you learned!

• Take this free course:
  🔹 Google Digital Garage: Fundamentals of Digital Marketing

✅ After finishing the course:

• You’ll get a free certificate from Google.
• You’ll be able to apply beginner strategies (like SEO basics, running simple social media ads, etc.)

Step 4: Follow Blogs to Stay Updated

Goal: Stay current because digital marketing always changes.

• Follow:
  🔹 Neil Patel’s Blog → neilpatel.com/blog
  🔹 HubSpot Marketing Blog → blog.hubspot.com/marketing
  🔹 Social Media Examiner → socialmediaexaminer.com

✅ Ongoing:

• Read 1-2 blog articles per week to stay sharp and learn new tips.

✅ Summary: